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Fundraising

Everyone Has a Role in Ending the Year Strong

The State Councils and Chapters support SHRM Foundation with their engagement and philanthropy and are partners in implementing our programs. 74% of all funds raised on behalf of SHRM Foundation by chapters and state councils are donated in the last three months of the calendar year. To support your efforts on our behalf, we have a dedicated team as a resource and have created materials as well for you to tailor to your individual strategy. We are grateful for your efforts on behalf of the SHRM Foundation.

Please remember we also still have the partnership with GiveSmart, an online fundraising platform, to provide SHRM State Councils and Chapters with an opportunity to continue their fundraising efforts virtually.

Fundraising Support & Resources

Need support creating and executing on a plan? 

We are here to help you and are grateful for your support of SHRM Foundation. All strategic fundraising and GiveSmart related questions can be directed to Beth Conti (Beth.Conti@shrm.org).

Download Fundraising Resource Doc

GiveSmart

GiveSmart maintains a 24/7 help desk and repository of information found below. We have also designed a number of resources from user guides with tips, lessons, fundraising ideas specific to SHRM State Councils and Chapters. This includes some best practices and insights from the field on fundraising.

  • SHRM Foundation/GiveSmart marketing template: To be used as the banner image on the home page of campaign site. The recommended image size for this banner space is 1200 x 300 pixels.

Technical questions should be directed to the resources in the following order:

  • GiveSmart Knowledge Center which is filled with tutorials and robust information to assist with the set up (access available once logged into GiveSmart platform)
  • GiveSmart's Help Desk: 855-322-4483 / support@givesmart.com

SHRM Foundation Specific Resources:

  • Getting Started on GiveSmart
  • Creating a new campaign
  • Adding new items
  • Fundraising Ideas

Frequently Asked Questions

GiveSmart is an online fundraising platform that provides a virtual fundraising experience for its users. For more information, please visit the GiveSmart website.

The SHRM Foundation is engaging in a partnership with GiveSmart by purchasing a national license with the company.

Chapters and councils have no fee to participate in this online platform because the SHRM Foundation is absorbing this licensing cost and the overall assistance GiveSmart provides its users. We have also worked with GiveSmart in the set-up so that all credit card processing and transactions fees are absorbed by SHRM Foundation. 

No – participation is optional. Many found it an invaluable resource as they repositioned their 2020 efforts and continue to imagine creative opportunities and new approaches.

As a reminder, all fundraising activities should be conducted in accordance with applicable federal, state, and local laws. As you know, certain forms of fundraising, such as raffles, lotteries, silent auctions, or similar events are subject to strict state and local laws; which may include registration requirements or other restrictions. Please do consult with your attorneys to ensure you are complying with any applicable state and local laws in relation to these types of events.

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INNOVATION: Diamond Investor

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INSPIRATION: Gold Investor

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IMAGINATION: Silver Investor

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COLLABORATION: Bronze Investor

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CHAMPION: Friend Investor

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